Event Recap: Maserati + Bowers & Wilkins Seven Notes World Tour #howieB @bowerswilkins @maserati_hq #sevenNotes #music

On June 13th, 2013  YRB attended the New York City stop of  the  “Seven Notes World Tour” event held at Industria Studio.

The event was a celebration of a new design collaboration of the iconic Italian car brand, Maserati and British sound specialists and innovators, Bowers & Wilkins.

Everyone was eager to get inside the new Maserati Quattroporte – the car manufacturer’s first model to feature an integrated Bowers & Wilkins car audio system.

Bowers & Wilkins and Maserati Launch Party


The “Seven Notes World Tour” experience featured a multi-sensory sound installation based on the shared design principles of the two brands – engineering excellence, technological innovation and true performance.



Bowers & Wilkins and Maserati Launch Party


Bowers & Wilkins and Maserati Launch Party

Bowers & Wilkins and Maserati Launch Party

The tour is the natural progression of “Seven Notes,” a collection of music tracks, produced by internationally acclaimed artist and producer Howie B (Massive Attack, Björk, U2), that were created using the seven distinct notes of Maserati V8 engines.

Howie B



The “Seven Notes” tracks were produced at London’s Abbey Road Studios using Bowers & Wilkins 800 Series Diamond loudspeakers.

Experience the atmosphere of the evening set to the soundtrack of “Seven Notes” in the video below

Encompassing Dubai, Beijing, Shanghai, Tokyo, Los Angeles, New York and London, the “Seven Notes World Tour” features an exclusive live performance of the “Seven Notes” tracks by Howie B at each location. Howie B is supported by a local DJ in each city (including Gilles Peterson in London, Tim Sweeney in New York and DJ Harvey in LA), making each individual performance uniquely different.

Related Articles

One Comment